Yahoo just announced the transition from Yahoo Search powered results to Bing powered organic Yahoo search results is now complete. The search ads are still from Yahoo but the free, organic results are now powered by Bing in the U.S. and Canada.
The move comes more than a year after Microsoft and Yahoo reached a deal [...]

On Wednesday, Google posted the offering of a Search Engine Optimization Starter Guide on the Webmaster Central Blog. The 22 page PDF is designed to help webmasters improve their site’s user experience and organic search engine ranking using SEO best practices.
Google covers the basics including titles, headings, anchor text, navigation, nofollow tags,  and web analytics.
While [...]

Microsoft’s failed bid to overtake search engine Yahoo! this week has conjured up tons of coverage, mostly focused on the financial terms of the deal and what such a deal would have meant to each corporation’s shareholders.
Billions here, billions there. Let’s re-focus on the why for now, and for a moment, forget about the how.
Google [...]